How To Do Kat Von D Makeup

Kat Von D's old makeup brand is rebranding for a second time in 2 years, now called KVD Beauty.
Von D said in an Instagram comment that she's no longer associated with the brand.
She also said she wishes the company would stop using her initials moving forward.

Kat Von D'southward former makeup line is rebranding for the 2d fourth dimension in ii years — and the glory tattoo artist doesn't seem to be a fan of the modify.

On Wed, Von D shared a picture of herself and her son on Instagram, letting fans know that she'south getting set to get-go releasing music she's been working on. As a result, she said she won't exist sharing as many photos of her kid, cats, or homes.

Underneath the post, even so, an Instagram user asked Von D if she had any comment on her former company changing its name to KVD Dazzler, leading the tattoo creative person to speak out against the brand.

Von D replied, proverb she no longer has a connexion to the make and wishes they wouldn't apply her initials going forward.

A post shared by 𝐊𝐀𝐓 𝐕𝐎𝐍 𝐃 (@thekatvond)

"Exercise you wanna say anything about rebranding of your brand? ✨" an Instagram user asked.

"I have admittedly goose egg to do with that make, and to be honest, wish they'd change the proper noun birthday already and then I wouldn't be associated with it. ❤️" Von D wrote in response.

Kat Von D shared this annotate on Wednesday.

Representatives for KVD Beauty did not immediately respond to Insider'southward asking for comment.

Kat Von D'southward former makeup brand has a new name: KVD Beauty

The rebrand was appear on Wednesday via the make's website and Instagram folio. Co-ordinate to the company, the KVD initials in its name and branding now stand for Kara, Veritas, and Decora — or Value, Truth, and Beauty. The visitor was formerly known as KVD Vegan Dazzler, and Kat Von D Dazzler before that.

KVD Beauty also shared its new core values — which include an emphasis on sustainability and variety — and announced that Miryam Lumpini has been named its new global director of tattoo artistry.

A mail service shared past KVD Dazzler (@kvdbeauty)

Kat Von D sold her shares of the company in Jan 2020

Later running the brand for 11 years, Von D said on Jan 16, 2020, that she could no longer enhance her child and manage her multiple business organisation ventures "at the maximum capacity."

"This was non an easy conclusion, but after careful consideration, I decided I wanted the makeup line to continue to thrive and grow, and I believe Kendo is primed to exercise just that," Von D wrote on Instagram at the time.

"In order to avoid any confusion with such a large change, Kat Von D Beauty volition take a moment to rebrand itself, so you will start noticing the alter from KatVonD Dazzler to KvD Vegan Beauty," she added.

She later said during an appearance on the "Second Life" podcast in January 2020 that her decision was influenced by the beauty industry becoming "a civilisation thing" filled with influencers who tell you what to buy and how to look to "exist cool."

"It kind of throws me back to how I felt when I was a kid," she said. "I feel similar I've stepped abroad from it a lot, partially on purpose, and the other function of it is, obviously, I just — after having the baby, and then I wrote an album years ago, and I was supposed to release it terminal summer, and so I got significant."

Representatives for Kat Von D did not immediately reply to Insider's asking for comment.

Source: https://www.insider.com/kat-von-d-makeup-brand-name-2021-3

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